Engaging the Social Web for Personal Knowledge Management (PKM)

Engaging the Social Web for Personal Knowledge Management (PKM)

Personal Knowledge Management

I’ve recently re-vamped the social media/social networks training that I do on behalf of TFPL. The training has always been about using the social web for personal and professional development, (and anyone outside of marketing and comms may argue that this is what it’s really for!) but I wanted to re-emphasise the value for those interested in Personal Knowledge Management (PKM).

Details of the course are on the TFPL website (link above), but replicated here:


There is a desire to develop more effective knowledge sharing and a culture of collaboration in most organisations, but little recognition of what this means in terms of staff development and overcoming barriers to change. The enormous growth of social media tools and social/professional networks over the past few years has created new opportunities and new challenges for people and organisations that want to embrace this dynamic world of social interaction and fluid knowledge flows. However, It is not widely recognised that collaboration and knowledge sharing are skills and practices that rarely get taught. It’s something we may learn on the job in a hit or miss fashion. Some people are natural at it. Others struggle to understand it.

This one-day course provides a practical and detailed introduction to social media and social/professional networks that will enable delegates to have a greater understanding of their context for use and deployment within their organisation and for personal and professional development.


  • An understanding of social media tools and social networks, and their context for engagement and knowledge sharing
  • An understanding of the three-step process to personal knowledge management: seeking; sense-making; sharing *
  • Developing an approach to more effective management of information ? avoiding information overload.
  • Using free web tools for discovery, research and engagement.
  • Knowing how to overcome the barriers to knowledge sharing and build a trusted network.


  • Overview of the social web
  • Creating and maintaining your personal profile
  • Seeking, listening and observing: an introduction to social bookmarking, aggregators and tracking tools.
  • Sense-making: an introduction to blogs & blogging, wikis, Twitter, Yammer, Facebook, Google+
  • Social capital, trust and reputation.
  • Sharing and participating: an introduction to social networks and Communities of Practice for personal and professional development.
  • Creating and personalising your KM routines and digital environment for enhanced learning and professional development
  • Practical exercises and examples of the Social Web in action

Teaching style:

Highly interactive workshop and lecture

Who should attend?

Those who wish to understand and engage with the Social Web as an environment for personal learning, professional development and effective collaboration.

I should add that apart from the scheduled events organised by TFPL (next training event is on 2nd October 2012), I can schedule and run the training to meet specific needs of people and organisations, using the organisation’s in-house facilities or an external training venue. Just let me know your requirements and I’ll provide a quote.

These training courses tend to fill up quite quickly, so get on your computer and book now if you’re interested!

* The “Seeking, Sense-making, Sharing model is based on the work of Harold Jarche.

3 thoughts on “Engaging the Social Web for Personal Knowledge Management (PKM)

  1. I’m glad you find my seeking, sense-making, sharing model useful, Stephen. Do you have any additions to that framework that you could share? I am always interested in expanding the conversations around PKM.

  2. Harold – thanks for the comments. I’ve been using the seeking, sense-making, sharing model for my own PKM for as long as I can remember (over 15 years) – but without realising this was in fact a recognised framework or model. Your blog puts all of this into the context of PKM far more eloquently that I’ve been able to do previously, and I’m happy to attribute the model to you (see updated post).

    The only addition to your model would be to introduce the concept of “curation” into the sense-making element, as value-added activity prior to sharing. Robin Good has been posting a number of useful articles on this topic, which seems to be getting a lot of profile, through tools and services such as paper.li and scoop.it.

    I look forward to reading your future posts on PKM and will be happy to share any useful outputs from the training that I do on this topic.

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